Imagine you create tonnes of great video content every day and publish it all through WordPress. Your viewer can watch your amazing shows everywhere…on iPhones, iPads, iMacs, but not their TVs. Wouldn’t it be great to have a branded Apple TV app so that all your viewers could watch your content in full screen glory? Well I’ve got just the WordPress plugin for you…
A straightforward WordPress plugin I created to allow content creators to use WordPress as a data source Apple TV apps. TeeVee for WP attaches video metadata to blog posts. The metadata is used to to generate TVML ((TVML is this cool little XML apple created for basic layout – check out Apple’s documentation for more information.)) which gets ingested by a custom/branded TvOS app.
On the xCode end you simply create a new TvOS single-view application, with an AppDelegate that looks something like this:
Modify the `TVDomain` to point the domain where TeeVee for WP is install and the rest is show business.
The project is up on github here: https://github.com/ohryan/teevee.
He found that of the 1% of users even engaging with the carousel in the first place, 84% clicked on the first item in the carousel and PRACTICALLY NO ONE (~4% each equally) clicked on the remaining items.
To put it another way, you gaining practically nothing by putting content in a slider.
This data mirrors my recollection of the tracking we ran on hiphopdx.com when we were working on a redesign circa 2010.
This is not new information, yet carousels are more popular than ever.
Update: Chris Noto asks a good question in the comments “why is hiphopdx.com still using a carousel.” While I can’t answer for certain, I tried.
TL;DR – the 0.04% of visitors who click through the last item in a carousel still generate real dollars in ad revenue.
In the post I mention developing for Netscape version 2 in the post. I don’t recall actually attempting to run the browser at the time of writing, so last night I decided to track down a copy of Netscape 2 and poke around the web. Unfortunately Netscape Navigator 4.01 was the earliest version of Netscape I get my hands on. To my surprise it actually installed and ran in Windows 7! Talk about backwards compatibility.
A small gallery of modern sites viewed in Netscape 4.
The first browsers with support for anything resembling modern front-end features were versions 6 of Netscape and Internet Explorer, released in 2001. That’s after the collapse of the dot-com bubble! Investors were spending billions of dollars on technology that couldn’t even render a png!
In conclusion, I think my original idea of developing a 1996 compatible site would be a lot more difficult than I had thought. But given that this era of browser technology represents such an important time in the Internet’s history, I think it would still be a worthwhile endeavour. Who’s up for it?