The One Where I Read The Mule Blog

I stumbled across the Mule Design blog yesterday. It’s good. I had a minor epiphany (is there a word for that?) when I read this:

When a client says, “I don’t like green”, most designers translate the sentence into “You must change the green.” But no one asked you to, did they? They merely made a statement about their subjective dislike of a particular color. Your job, as a designer, is first and foremost to listen. And then to gather data. Don’t jump the gun. How, if at all, does the client’s subjective taste enter into the success of the project?

~ I Hate Green

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